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5 Reasons Magazines are Essential to Your Media | WMI

Posted by Julie Wolvek on Dec 1, 2015 1:42:00 AM

Topic: Why Print? 5 Reasons Why Magazines Are an Essential Part of Your Media Mix

Recording date: Thursday, May 14, 2015 12:18 pm, Eastern Daylight Time (New York, GMT-04:00)

Panelist Information:

  • Marlea Clark, SVP Marketing, Women’s Marketing, Inc.
  • Kim Haley, EVP Account Strategy, Women’s Marketing, Inc.
  • Connie Anne Phillips, Publisher and Chief Revenue Officer, Glamour

Duration: 37 minutes

Description: Why Print? 5 Reasons Magazines Are an Essential Part of Your Media Mix Join Glamour Publisher and Chief Revenue Officer Connie Anne Phillips and Women’s Marketing for an in-depth look at why print is still relevant in a digital age, how women respond to print advertising, and why it might be a core element in your marketing strategy.

  • Learn how magazine ads uniquely engage women and incite them to take action
  • Understand today’s super influential magazine reader
  • Discover how you can elevate your brand’s image with key print partnerships

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