Webinar: “#Fitspo: How Wellness is Disrupting Brands”
In 2014, we predicted that health and wellness would be the next trillion dollar industry. Today, health and wellness is a $3.4 trillion dollar industry impacting every category including, beauty, fashion, food, home, technology, and travel. Join Laura Frerer-Schmidt, publisher of Women’s Health, and Women’s Marketing’s EVP of Marketing and Insights, Marlea Clark, for an in-depth look at how the health and wellness lifestyle trend has affected almost every industry. In our webinar you'll discover:
- How every industry, from beauty to tourism, is shifting its focus to appeal to the wellness-oriented consumer
- Emerging trends in each category
- Why we’re entering an “Age of Agelessness” with women from Millennials to Boomers embracing the trend
- How this consumer uses media to discover brands and be inspired
- Recording Date: April 26, 2016
Contact Women's Marketing to learn more about reaching health and wellness consumers.