We are brand builders, with a history of turning dynamic indie brands into category leaders across the beauty, fashion, food, and health/wellness categories. Our media services move the needle, driving to retail and e-tail, and reaching women at every touch point during their busy lives. The media services team focuses on producing results, combining hard data and insightful storytelling for effective full funnel marketing strategies, communications planning and activation, incorporating:
These assets, along with our extensive platform expertise, laser sharp focus, and pragmatic planning, allow us to insert brands into immersive consumer experiences. We prove out our strategies with end-to-end optimization, tracking, and analytics that ensure campaigns meet client goals.
Effectively driving search across desktop and mobile requires technical fluency and an understanding of how women are thinking about, researching, and discovering the best products for their lives, and for the lives of those they care about. In 2015, Women’s Marketing acquired performance agency Flying Point Digital, leaders in SEO and Paid Search, with decades of experience driving performance across client KPIs, focusing on retail and e-commerce growth strategies. Our highly knowledgeable team leverages first- and third-party data across the consumer journey to identify target audience groups and then build custom messaging that resonates with each.
So we can help women find what they’re searching for.