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Sep 12 2018

Women's Marketing Named a Finalist in OMMA Awards & 2018 U.S. Search Awards

Amanda Chomicz

Women’s Marketing is thrilled to announce our recognition as finalists in MediaPost’s Online Media, Marketing, and Advertising Awards and the 2018 U.S. Search Awards.

Filed Under: Media, Industry News, Digital

Aug 8 2018

Women's Marketing Announces Expanded Amazon Services and Expertise

Marlea Clark

Women’s Marketing is thrilled to announce the expansion of our Amazon practice, with the appointment of Rina Yashayeva, VP, Marketplace Strategy as well as an exclusive partnership with leading Amazon brand protection expert, Market Defense.

Read the full story on PR Newswire.

Filed Under: Media, Industry News, Digital, Amazon

Jul 9 2018

Women's Marketing's Influencer Marketing Strategy Recognized by PR Daily Digital & Social Media Awards

Brooks Dibble

Women’s Marketing’s influencer program for our client, jane iredale, received Honorable Mention recognition in this year’s PR Daily Digital and Social Media Awards! The campaign drove brand awareness for the jane iredale brand, specifically the PurePressed® Base Mineral Foundation, through multi-media formats including blog, video and social posts. The campaign drove highly qualified traffic to the brand’s website supporting eComm sales among new consumers (over 81% of the sessions were new users).

Women's Marketing knows that a strategic influencer campaign can make magic happen for brands. Contact us today to discover what we can do for you!

Filed Under: Media, Industry News, Digital

Jun 22 2018

Andrea Van Dam Speaks at Chief Marketer

Brooks Dibble

Women’s Marketing CEO, Andrea Van Dam, was invited to speak at Chief Marketer’s “Marketing to Women in the #MeToo Era” workshop on June 19, where she shared fresh insights and data on what’s driving women to buy - and love - brands today in “What Women Want—Really.” At the heart of successful marketing to women are emotional connections, clear benefits and convenience. “We know that what women want goes way beyond the surface,” Van Dam said. “What matters to her today is No. 1, emotional connection to a brand.”

Filed Under: Media, Industry News, Digital

Jun 13 2018

Women’s Marketing Named “Agency of the Year” at Search Engine Land Awards

Brooks Dibble

Last night Search Engine Land celebrated the best search marketers in the business at the annual Landy Awards. The Women’s Marketing SEO team was onsite to accept top honors in the “Large Agency of the Year, SEO” category. So proud of our team and their hard work that earned this esteemed recognition. 

Filed Under: Media, Industry News, Digital

Jun 9 2018

Women's Marketing Named a Finalist in PR Daily's Digital & Social Media Awards

Brooks Dibble

We are thrilled to share that PR Daily’s Digital & Social Media Awards have recognized our campaign for long-time client, Iredale Mineral Cosmetics (jane iredale), as a finalist in the Influencer Marketing Campaign category. Winners will be announced in late June.

Filed Under: Media, Industry News, Digital

May 29 2018

Women’s Marketing Named to 2018 Search Engine Land Awards Shortlist

Brooks Dibble

We are thrilled to announce that Women's Marketing has been nominated in the "Large Agency of the Year, SEO" category in this year's Search Engine Land Awards! Read more about the awards and the upcoming event on June 12 at MoPOP in Seattle where winners will be announced. 

Filed Under: Media, Industry News, Digital

Sep 28 2017

Viral Campaign for Vital Farms Calls "BS" on Egg Industry

Ann D'Adamo

Women's Marketing client, Vital Farms, recently launched a new campaign, which breaks down confusing egg industry lingo and educates consumers on the difference between cage-free and pasture-raised eggs. We’re proud to be handling the brand’s media strategy and execution, which includes a focus on driving online video views at scale using YouTube and social as the primary platforms. The campaign was a a collaboration between the brand's creative agency, Preacher, and PR agency, The Door. 

Filed Under: Industry News

Sep 5 2017

Women's Marketing Director, SEO Nominated For Female Search Marketer of the Year

Brooks Dibble

We’re proud to announce that our Director of SEO, Lily Ray, has been named a finalist in the 2017 Search Engine Land Awards for Female Search Marketer of the Year. Winners will be announced at an awards ceremony in NYC on October 25th.  The global awards platform honors the best work within the digital marketing community, which demonstrates excellence in organic and paid search marketing initiatives.

Filed Under: Get to Know WMI, Industry News

Sep 5 2017

Women's Marketing Named Finalist for OMMA Awards

Ann D'Adamo

Women's Marketing has been named a finalist for the Media Post OMMA Awards in the Online Marketing Apparel/Fashion category for our #LiveInIt campaign for PAIGE Denim. Winners will be announced on September 25.

Filed Under: Industry News