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The Mogul Shaping the Future of Female Empowerment | WMI

Posted by Ann D'Adamo on Apr 11, 2016 8:30:00 AM

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There are people who talk about changing the world, and there are those who actually do it. In 2014, Tiffany Pham founded Mogul (onmogul.com), a platform designed to enable women from around the globe to share ideas and experiences. Pham, a graduate of Yale and Harvard Business School, has been named one of Forbes’ “30 Under 30” in Media, Business Insider’s “30 Most Important Women Under 30” in Technology, and ELLE UK’s “30 Women Under 30 Who Are Changing the World.” Her other accomplishments include co-producing two films and authoring the book, From Business Strategy to Information Technology Roadmap: A Practical Guide for Executives and Board Members.

We had the pleasure of speaking with Tiffany Pham to learn about her vision for Mogul, where she finds inspiration, and what the future looks like for female entrepreneurs.

Women’s Marketing: Tell us about Mogul!

Tiffany Pham: Mogul is a global tech platform that provides women with access to practical, useful information, while also allowing for users to share their stories. We launched in 2014 and reach 18 million women per week in 196 countries. It has become the “main stage” for millions of unheard female voices.

Women’s Marketing: Why did you feel that it was important to create a destination where women could freely share information, become educated, and find community?

Tiffany Pham: After making Forbes' "30 Under 30" list in 2014, I began receiving hundreds of emails every day from young girls asking for my advice. I realized there were women all over the world not satisfied by the existing social platforms, and they were seeking answers. At the time, Reddit was the only other platform providing an open forum for communication, yet it seemed to showcase mostly male perspectives. The overwhelming success of the Mogul platform is proof that women everywhere are thirsty for information sources that are empathetic, relevant, aspirational, and accessible.

Women’s Marketing: How can your site help connect women with brands? What do you believe they can learn from each other?

Tiffany Pham: One of the best things about Mogul is that it is an open forum for communication. Women with real stories share their experiences and advice about anything from career-building to fashion and lifestyle. The benefit to this is that women can share brand experiences in a safe and unbiased space, which fosters brand loyalty and promotes more productive consumer behavior. Our brand partners often ask us to connect them with our Mogul influencers because they trust that our users will help further their reach. 

Women’s Marketing: You have a very impressive advisory board! What do you think their support says about your brand?

Tiffany Pham: If there is one key to our success, it is 100% hands-down our strong, amazing team. From board members to interns, I believe in surrounding myself with people who share my passions. We all have a deep passion for enabling women around the world to connect, share information, and access knowledge from one another. Mogul is fortunate to have the guidance of such a talented board, including the President of BBC Worldwide North America, Former Chairman of Hearst Magazines, CMO of MTV, CCO of AOL, President of McGraw Hill Education, and Co-Founder of Match.com, and seeing such accomplished and influential individuals share my vision is as reassuring as it is inspiring.

Every single one of our team members is an all-star individually in their own right, and our united efforts have led to immense global impact on women worldwide. We inspire, challenge, complement, and learn from each other every day, which has been the mission for Mogul since our inception.

Women’s Marketing: You’ve been selected as one of Forbes “30 Under 30,” ELLE UK’s “30 Most Important Women Under 30” and a recipient of the Cadillac “IVY Innovator” award. What did accomplishing so much at such a young age teach you about yourself?

Tiffany Pham: It has taught me self-confidence and the importance of reaching high. Each of these milestones, including launching Mogul, was unbelievably rewarding. I’ve achieved what I set out to do, but aIso learned that I should always be setting higher goals. When Mogul first launched, I did not have the confidence to think that our greatest hopes could be achieved. But now, as we develop new products and new features within Mogul, I have higher expectations and a constant drive to outdo myself.  This experience taught me that I can always achieve more than I originally plan.

Women’s Marketing: Who or what is your greatest inspiration and what motivates you?

Tiffany Pham: My greatest role model is my grandmother. She led newspapers across Asia, providing crucial information to those around her who needed it. When she passed away when I was fourteen, I promised to her and to myself that I would follow in her footsteps. Ultimately, Mogul is an extension of her legacy. My mission is to give every woman a voice and a platform to share their story, ask questions, and make their lives better. Every day I think of her and am motivated to carry out that vision that she started long ago.

Women’s Marketing: In your opinion, what does the future of female entrepreneurialism look like?

Tiffany Pham: The future of entrepreneurialism will bring a cascade of prominent, successful businesswomen, who will grow up consuming messages in the media that are positive and encouraging.  Historically, women have been pegged with the stereotype of staying silent, particularly in media and popular culture. Defying this stereotype means taking action together by nurturing and fostering a community where everyone’s voice is heard and respected. It is our responsibility, as women, to urge others to take the microphone and feed the growing demand for female voices in media by sharing our own.  Creating a value for positive messages, and precedence for respect and compassion in the media, is the key to realizing this future.

Women's Marketing identifies innovative platforms, like Mogul, to best meet the strategic needs of our brand partners. Contact Women's Marketing to learn how we can help your brand reach female consumers on the platforms that are most relevant to their lives.