With more than 72% of all adult internet users on Facebook and a quarter of American adults actively using Instagram, there's no question that brands need to have a presence on both social media platforms. To activate consumers brands need to customize content to meet the unique needs and expectations of consumers. In our infographic, we look at how consumers engage differently on each and more important, why!
Women's Marketing offers our clients data-backed insights into how women are engaging with brands on social media and best-in-class social strategy. Learn how we can help your brand reach female consumers at every touchpoint throughout their day. Contact us today to get started.