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Infographic: Marketing to Moms Women's Concerns During Pregnancy | WMI

Posted by Ann D'Adamo on Oct 2, 2017 7:00:00 AM
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Even before Google, pregnancy must have been one of the most-researched events in a woman's life; it's a time defined by change and growth. But understanding how today's mothers feel about pregnancy and getting a sense of their worries, concerns, and questions can help brands serve this community better. In our infographic, we reveal how women feel during pregnancy, their concerns, and how marketers can reach them through innovative digital marketing.

How Do Women Feel During Pregnancy?

74% tired

66% happy

62% planning for the future

50% uncomfortable

40% overwhelmed

39% nurturing

35% hungry

31% in tune with my body

21% part of the “mom club”

20% physically fit

11% lonely

8% unfazed

Is your brand marketing to women or momsduring pregnancy? Learn how our suite of marketing services can help your brand effectively reach them.

Contact us today!

Filed Under: Food & Beverage, Digital, Health & Wellness