As women become more aware of the potential side effects of chemicals in their beauty products, they are checking labels and more discriminating about what they will put on their skin. In our infographic, we explore why women are increasingly selecting organic and natural bath products and cosmetics and the impact this will have on beauty brands. Is your brand keeping up on the latest industry trends? Our suite of research and marketing services provides marketers with insight into emerging consumer trends and behavior. Learn how to market to women by calling us today for a consultation, or sign up for our newsletter, for the latest news on your key consumer.