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Why Magazines Build Brands – Infographic | WMI

Posted by Ann D'Adamo on Jul 16, 2015 5:03:12 AM

Magazinesbuildbrands_Infographic

Don’t Count out the Influence of Magazine Print Ads

Digital may be experiencing unprecedented growth, but print advertising still plays an important part in a woman’s path-to-purchase. In fact, 96% of women read print magazines and 65% take action based on the magazine print ads they see in them. Our infographic provides some eye-opening statistics on magazine readership and how print advertising continues to inspire women to shop. For more information, view our free webinar, “Why Print? 5 reasons Print is an Essential part of Your Media Mix" At Women’s Marketing, we take a holistic approach to media to create an optimized plan that builds brands—contact us today to learn how we can help your brand grow and thrive.

Filed Under: Media, Women in Media