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Digital Habits of Millennial Moms | WMI

Posted by Ann D'Adamo on Apr 22, 2015 4:05:41 AM

by Ann D'Adamo and Shannon Conley

Advertising and Marketing to Women and Moms in the Digital Age

The average millennial mom is using her phone or tablet to check social media, take photos, shop, and look up recipes. She spends an average of 8 hours a day consuming content across media with the majority coming from her smartphone and TV. It is important now more than ever to consider these digital habits when advertising and marketing to women.

Download this infographic on the digital habits of millennial moms here. Contact Women's Marketing Inc. to find our how your brand can best reach its target market and advertise to women.

Filed Under: Women in Media, Digital