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Lauren Roth

Associate Media Director

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Focused on integrated strategic recommendation across all forms of media, Lauren works closely with Client Solutions and Account Management to develop plans that meet client objectives. Nearly a decade of experience in integrated strategic planning across all forms of media, with special focus on TV. Lauren’s experience is with developing media strategy and tactics to seamlessly create innovative media recommendations for a variety of client-partners. She has a strong CPG background with companies such as Kraft, Church & Dwight, and Hormel in both Planning and Account Management. Additionally, she has contributed to the growth of brands within the fashion and beauty space including Paige Denim, It’s a 10 Haircare, Cover FX, and StriVectin.